Head of Business Growth (Sales and Marketing)

Seamfix Limited is on a quest within the next 9 more years (in line with our 10-year strategic objectives) to deliver value to 1 billion end customers, empower 10 thousand businesses, and build 1 thousand leaders.

In Seamfix, we are extremely aware that there are endless possibilities if we can be one united people who speak the same creative language, create with the same image or picture of success, and work towards the same end goal hence, we are looking for one who is a team player, who will resonate deeply with our vision, speaks the same creative language and desires same or even bigger impact.

We help organizations acquire and service many customers digitally by seamlessly automating their onboarding and service delivery processes so that they can be more productive, make their customers happy, and boost their revenues. Our identity and essence are solving problems in a very seamless manner in line with our name; Seamfix is coined from Seamless fixing of problems.

The ideal leader for Seamfix’s Marketing and Sales Department must be a strategic visionary, a technical expert in B2B sales and marketing, and an exceptional team builder who understands how to drive predictable revenue growth through a harmonized sales and marketing engine. This individual must be both an orchestrator of potential and a data-driven strategist capable of translating Seamfix’s bold ambitions into tangible market dominance.

• Strategic Leadership:
• Develop and execute a comprehensive growth strategy that aligns with the company’s vision and business goals.
• Lead the formulation and implementation of business development plans across partnerships, marketing, and sales functions.
• Collaborate with senior leadership to set financial targets and KPIs, and ensure these are met or exceeded.
• Partnership Development:
• Identify, evaluate, and secure strategic partnerships that align with business objectives.
• Foster and maintain strong relationships with key stakeholders, partners, and industry influencers.
• Negotiate and manage partnership agreements to maximize value and achieve business growth.
• Marketing Oversight:
• Oversee the development and execution of innovative marketing campaigns that drive brand awareness, customer acquisition, and engagement.
• Analyze market trends and consumer insights to inform marketing strategies and decisions.
• Ensure consistent brand messaging across all marketing channels and campaigns.
• Sales Management:
• Lead and manage the sales team to achieve or exceed revenue targets.
• Develop and implement sales strategies and processes to improve efficiency and close rates.
• Monitor sales performance, analyze data, and make informed adjustments to strategies as needed.
• Team Leadership:
• Build, mentor, and lead a high-performing team across the partnerships, marketing, and sales departments.
• Foster a culture of innovation, collaboration, and continuous improvement within the team.
• Provide regular performance feedback, development opportunities, and career growth paths for team members.
• Financial Management:
• Manage budgets for partnerships, marketing, and sales activities, ensuring cost-effectiveness and ROI.
• Prepare regular reports on growth metrics, performance against targets, and strategic initiatives for presentation to the executive team.



PII DATA PROCESSOR RESPONSIBILITIES

• Design, create, and implement IT processes and systems that would enable the data controller to gather personal data.
• Use tools and strategies to gather personal data.
• Implement security measures that would safeguard personal data.
• Store personal data gathered by the data controller.
• Transfer PII data from the data controller to another organization and vice versa.

• Bachelor’s degree in Business, Marketing, or a related field; MBA or equivalent is preferred.
• 9+ years of experience in business development, sales, and marketing, with at least 5 years in a leadership role.
• Proven track record of driving business growth through strategic partnerships, marketing campaigns, and sales initiatives.
• Strong understanding of market dynamics, consumer behavior, and competitive landscapes.
• Exceptional leadership, communication, and negotiation skills.
• Ability to work collaboratively across departments and with external partners.
• Analytical mindset with the ability to leverage data for informed decision-making.

KEY REQUIREMENTS

1. The Ideal Persona & Character Traits

The ideal candidate should embody a balance of Culture, strategy, execution, and people leadership. This leader should be:

• Ideal Seamfixer! - Hungry for success, Humble and teachable with no airs/ego and Smart (Intellectually, Emotionally, and street smart)
• A Visionary Strategist – Able to see the big picture and set a bold vision for Seamfix’s expansion while ensuring that day-to-day efforts align with long-term goals.
• A Data-Driven Decision Maker – Grounded in numbers and analytics, they must know how to measure sales and marketing effectiveness and make precise adjustments.
• A Technical Sales and Marketing Expert – Someone who deeply understands B2B SaaS sales, biometric IAM solutions, and the nuances of complex, high-value enterprise deals.
• A Growth-Oriented Leader – Must be driven by the challenge of scaling Seamfix from millions to billions in revenue, ensuring revenue is predictable, repeatable, and scalable.
• A Connector and Relationship Builder – Can build deep relationships internally (team, product, engineering, finance) and externally (customers, partners, analysts, and regulators).
• An Agile Problem-Solver – Able to adapt to fast-changing market conditions, regulatory shifts, and customer behaviors without losing momentum.
• A Results-Oriented Executor – Someone who is relentless in execution and understands that speed and precision are equally important.
• A People Developer & Team Player – They must empower and elevate their teams while keeping them accountable, fostering a performance-driven yet supportive culture.

2. What This Person Must Be an Expert In:

This leader must be an expert in both sales and marketing, understanding how they intersect to drive predictable revenue growth. The leader’s expertise should cover:

Marketing Expertise:

• Demand Generation & Lead Acquisition – Understanding how to generate high-quality MQLs using inbound and outbound marketing, digital campaigns, SEO, content marketing, and account-based marketing (ABM).
• Brand Positioning & Thought Leadership – Must be capable of making Seamfix a recognized name in biometric IAM, driving brand credibility through industry reports, analyst relations, and speaking engagements.
• Conversion Optimization & Marketing Automation – Knowing how to nurture leads using platforms like Zymplify, Callbox, and HubSpot or Zoho CRM, ensuring that every lead moves smoothly through the funnel.
• B2B Enterprise Marketing & Analyst Relations – Ability to work with Gartner, Forrester, Omdia, and industry influencers to ensure Seamfix’s biometric IAM solution is positioned as a leader in the market.
• Go-To-Market Execution for a Complex Solution – Ability to position and differentiate Seamfix’s highly technical biometric IAM solutions in multiple markets (Africa, UK, UAE, etc.).
• Metrics & ROI-Driven Thinking – Must know how to measure Customer Acquisition Cost (CAC), Lead-to-Close Ratio, Customer Lifetime Value (LTV), Marketing ROI, and Revenue Attribution.

Sales Expertise:

• Enterprise & Government B2B Sales Mastery – Understanding of complex, high-value sales cycles, especially in regulated industries like government, telcos, and finance.
• Deep understanding of MEDDICC sales process and firm alignment with its principles ( Metrics, Economic Buyer, Decision Criteria, Decision Process, Identify pain, Champion, and Competition)
• Pipeline Management & Sales Forecasting – Must be able to build a predictable pipeline and accurately forecast revenue based on lead velocity and conversion rates.
• Customer-Centric Selling & Consultative Sales – Ability to understand customer pain points deeply and develop sales strategies that address compliance, security, and operational needs.
• Understanding of the Full Revenue Lifecycle – Knows how marketing generates demand, sales converts, and customer success retains & expands accounts.
• Channel & Partnership Sales – Knows how to leverage partnerships (e.g., working with Tecnotree, Visa, Quintek) to drive market penetration and indirect sales.

3. Essential Management Skillset & Degree of Mastery

This leader must operate at a high level in the following management areas:

• Strategy Execution & Business Acumen
• Must translate corporate goals into daily, measurable actions that deliver tangible revenue impact.
• Ability to break down multi-year growth plans into quarterly execution plans that align with Seamfix’s ambitious unicorn revenue goals
• Ability to prioritize the most high-impact efforts, ensuring marketing campaigns turn into sales deals and sales efforts align with the most valuable opportunities.
• People Leadership & Talent Development
• Must build, develop, and retain a high-performing marketing and sales team.
• Ability to motivate and inspire, ensuring that both teams operate as one unified force rather than in silos.
• Holds people accountable but is also empathetic, balancing performance pressure with coaching and empowerment.
• Be a relationship builder at all levels and know how to call on relationships to produce tangible results
• Must be willing to be vulnerable and must be willing to always embrace conflict
• Data & Metrics-Driven Management
• Must be obsessed with tracking and optimizing KPIs, ensuring every marketing dollar spent translates into measurable sales impact.
• Must be able to translate marketing and sales numbers into boardroom conversations, ensuring that Seamfix’s leadership sees clear ROI.
• Cross-Functional Leadership & Stakeholder Management (Expert-Level)
• Ability to align sales, marketing, finance, product, and engineering teams around one singular growth goal.
• Strong stakeholder management skills to work effectively with Seamfix’s leadership team, ensuring that marketing and sales drive real business outcomes.
• Global Market Expansion & Scalability
• Must be able to expand Seamfix into multiple regions (Nigeria, Ghana, Kenya, Ethiopia, UAE, UK, etc.).
• Ability to adapt marketing and sales strategies to different regulatory environments and cultural contexts.

• Strategic Thinking
• Business Acumen
• Leadership and People Management
• Negotiation and Influence
• Financial Analysis and Budgeting
• Communication and Interpersonal Skills
• Innovation and Creativity