SEO Specialist

TonyBet is a fast-growing and ambitious player in the international online gambling and sports betting industry.

We aim to meet high standards in everything we do and are always looking for ways to improve. We believe that exceptional results can be achieved only in a dynamic and challenging working environment. That is why we take great care to provide our employees with the best possible working conditions for professional growth and career development.

TonyBet’s ambitious plans will be achieved both via organic growth and acquisition of entities-operators.

• Regular analysis of search results and competitor sites.
• Development of a strategy for the promotion and company's websites.
• Statement of technical specifications to the department: design, copywriting, content, developers.
• Building up a high-quality reference mass of the company's websites.
• Interaction with content managers and marketing managers.
• Tracking and analysis of the position of website traffic and other SEO metrics with the use of Analytics tools (Google Analytics, Yandex Metrika, etc.).
• Monitoring changes in search engine algorithms and implementing appropriate adjustments in the promotion strategy.
• Preparation of regular reports on the results of work and the effectiveness of implemented solutions.

• 1-3 years of experience in a similar position.
• Good analytical skills: the ability to find new growth points, as well as the reason for a sharp change in traffic.
• Understanding ranking factors in Yandex and Google.
• Solid knowledge of search engine optimization techniques.
• Ability to work with certain semantic cores.
• Reading HTML and CSS.
• Skills in working with SEO analysis tools: Keyso, Yandex Metrica, Google Search Console, Ahrefs, Screaming Frog Seo Spider, etc.
• Proficiency in office softwareChatGPT experience.

Hard Skills:

• Knowledge of the principles of search engines.
• The ability to formulate and test hypotheses.
• The ability to use services for keyword selection.

Soft Skills:

• Multitasking.
• Critical thinking.
• The ability to express yourself in simple words.
• Communication skills.
• Analytical mindset.
• Time management.

• Gross salary in the range 2500-4000 EUR.
• Friendly and supporting team.
• Modern office, daily office snacks, fruits, free parking.
• Paid Health insurance upon successful probation period.
• Paid sports.