Cross-Category Marketing & Operations Lead

Integrated Demand Team

WPP Unite is WPP’s integrated agency team dedicated to supporting Unilever across media, retail marketing and connected commerce. Working in close partnership with Unilever, WPP Unite brings together specialist capabilities and talent to help drive more connected planning, activation and performance across the business.

About the Role

The Cross-Category Marketing & Operations Lead will serve as the central point of connectivity across the Integrated Demand Team. This individual will drive cross-category marketing coordination, manage integrated workstreams and ensure alignment among Unilever, Walmart and WPP Unite stakeholders.

The role requires a strong combination of strategic marketing experience, operational discipline and executive-level stakeholder management. It will function as the lead project manager for the Integrated Demand Team, ensuring priorities, timelines, decisions and deliverables remain connected across teams.

This role will be employed by WPP Unite and embedded within Unilever’s team.

• The Cross-Category Marketing & Operations Lead will serve as the central point of connectivity across the Integrated Demand Team. This individual will drive cross-category marketing coordination, manage integrated workstreams and ensure alignment among Unilever, Walmart and WPP Unite stakeholders.
• The role requires a strong combination of strategic marketing experience, operational discipline and executive-level stakeholder management. It will function as the lead project manager for the Integrated Demand Team, ensuring priorities, timelines, decisions and deliverables remain connected across teams.
• This role will be employed by WPP Unite and embedded within Unilever’s team.

• 7+ years of experience in retail marketing, brand management, shopper marketing, commercial marketing operations or a related discipline.
• Demonstrated experience leading complex, multi-stakeholder programs or integrated workstreams.
• Strong knowledge of the CPG retail environment, including retail media, digital commerce, merchandising and in-store activation.
• Experience partnering with major retailers; Walmart experience is strongly preferred.
• Proven ability to influence and align senior stakeholders without direct authority.
• Strong project management, prioritization and operational problem-solving skills.
• Ability to translate complex information into clear plans, actions and executive-level communications.
• Exceptional presentation, communication and stakeholder-management capabilities.
• Comfortable working in a fast-moving, embedded client environment.

The salary range for this role is $105,000 - $155,000

*exact compensation will be determined based on individual experience

Benefits include:

• Unlimited PTO
• Hybrid schedule - 3 days in office
• Medical, Dental, Vision (with an option for free medical care!)
• 401K with a % match
• Various maternity/paternity leave options
• Fully funded disability and life insurance options
• Headspace subscription
• Wellness Stipend
• and more....