Digital Marketing Specialist

Eleving Group is where you can be yourself.

We believe each of us has a business-owner mindset, and we learn and grow fast as individuals and as a company – within the first year of founding in Latvia, we expanded to all the Baltics and kept growing in the following years, and now we have a talented team of 2600 professionals in three continents. Yes, we truly are international – it means you can start your career path in Latvia and end up in any other of the 16 countries we operate in.

Join Eleving Group as a Digital Marketing Specialist and shape our digital presence from the ground up. Take ownership of implementing advanced tracking systems, utilizing market insights to craft powerful strategies, and collaborating closely with teams to drive our collective success.

As a Digital Marketing Specialist at Eleving Group, you will be instrumental in shaping our digital marketing efforts across various platforms. Your primary responsibilities will include: 

• Developing tracking systems: Implementing advanced tracking mechanisms using tools such as Google Analytics, Google Tag Manager, and Facebook Pixel on product webpages, new group webpages, and other digital platforms like car sales and partner portals. 
• Analyzing competitors and market trends: Performing thorough competitor analysis and studying market trends to inform and develop targeted digital marketing strategies that align with our business objectives. 
• Optimizing marketing efforts: Running tests, analyzing, and optimizing the performance of various channels, including search, social media, and content, to enhance customer engagement, lower acquisition costs, and increase lifetime value. 
• Reporting and data presentation: Creating dashboards and models for data visualization, providing heads of departments with actionable insights and recommendations to improve business performance. 
• Collaborating with teams: Working closely with in-house Marketing, Business Development, and PR teams, both on a group and regional level, and maintaining stakeholder relationships through regular reporting and meetings. 

To succeed in this role, you should have: 

• Proven experience: A track record in digital marketing analytics, with proficiency in utilizing digital tracking tools and platforms. 
• Analytical skills: Strong analytical and problem-solving abilities, with a knack for interpreting complex data to identify trends and recommend strategies. 
• Cross-functional collaboration: Experience in working closely with marketing managers, business development teams, and PR departments, facilitating cross-team synergy. 
• Communication skills: Excellent communication skills to convey findings, translate data into stories, and articulate recommendations for business improvements. 
• Technical proficiency: Adept at setting up and using analytics dashboards, with the ability to translate data into visual presentations for non-technical stakeholders. 
• Strategic planning: Capable of strategizing and executing with a focus on results, while being able to switch between analytical tasks and collaborative meetings efficiently. 

GROW

• Intelligent team
• Open feedback culture
• Colleagues from 3 continents and global travel depending on the engagement
• Learning & development possibilities

 WIN

• Impact fast without bureaucracy
• Transparency on company results and goals
• Results-oriented bonus
• Celebrate victories

FEEL GOOD

• Hybrid working environment in a modern office
• Flexible working hours
• Salary from 2500- 2900 Eur gross
• Health insurance from day one
• Healthy snacks
• Health-related challenges and training
• Active social life and events