Marketing and Communications Assistant

We are seeking to appoint a marketing and communications assistant to join our busy marketing team and make a positive impact in a growing and progressive business. You will be joining a company that puts the needs and wellbeing of their people first, who are inclusive and who deliver exceptional service – together.

The position is full time and will be based at our clinical site in Manchester city centre (travel to other MAC clinical sites for content/meetings, and remote working may be required).

Starting salary: £24,000

The focus of this role

• Support the Patient Engagement team by using your creativity to design and implement engaging and targeted, integrated marketing campaigns to promote a wide variety of clinical trials and therapeutic areas.
• To create awareness of and develop the MAC Clinical Research brand, identify and communicate with target audiences, and build and develop relationships with patients and the wider team.
• Assisting with all areas of marketing, such as social media, email, PR, advertising, event organisation, content creation, designing marketing materials, creating both written and visual content for our channels, and analysing and reporting on campaign performance. You will be responsible for writing engaging content for various purposes and working with influencers, agencies, and media organisations to push our messages out. You will need to assist with tracking and reporting, identify opportunities, and optimise campaigns.
• Support the Marketing and Content manager with any marketing tasks and work with the marketing team and Patient Enrolment Team to achieve business KPI’s and ROI.

At times you may be required to work from home and therefore we require you to have a set up that allows you to work comfortably. This includes an appropriate desk and chair (excl. IT equipment which we will provide). By proceeding with your application, you are confirming you are able to do this.

KEY SKILLS, KNOWLEDGE AND QUALIFICATIONS REQUIRED:

• Experience creating and managing organic social media campaigns and platforms, in line with performance objectives (essential)
• Experience using platforms/tools such as Facebook, Instagram, Twitter, LinkedIn, YouTube and TikTok
• Demonstrate an understanding and competency in social media marketing
• Keep up to date with new digital marketing developments and drive early adoption
• Maintain an awareness of participant recruitment issues and deadlines
• Computer literacy - Word, Excel, Outlook, Adobe Acrobat
• Have excellent organization and communication skills with the ability to multi-task and prioritise workloads
• Experience in using software such as Adobe Photoshop, Premiere Pro/After Effects (or similar), Canva
• Experience designing, creating, and executing email campaigns through Mailchimp (or similar)
• Knowledge of lead generation and conversion principles
• Experience creating audience segments and developing targeted campaigns that deliver a targeted message and create affinity with the MAC brand/clinical trials
• Creative storyteller, able to write compelling content
• Be self-motivated, flexible, and adaptable
• Ability to work independently, without direct supervision and as part of a team
• Be innovative and creative, bring fresh ideas to the table
• Experience using social media automation software such as Sprout Social or Hootsuite

DESIREABLE SKILLS/KNOWLEDGE:

• Experience creating and managing paid social media and Google campaigns, in line with performance objectives
• Experience using Adobe Illustrator and InDesign
• Experience of shooting, editing, and creating graphics for video content (Youtube, social media)
• Knowledge of SEO and the best practices involved in making content optimised for SERP’s
• Knowledge and experience of Wordpress and optimising landing pages for lead generation
• Experience working with Influencers and their agents
• Experience in the planning and executing of CRM, and Email automation using Mailchimp
• Knowledge and understanding A/B testing
• Knowledge and experience of more traditional marketing such as radio, out of home and TV.

• Competitive salary in keeping with pharmaceutical industry standards that will reflect experience
• Health Insurance
• Eye Care Vouchers
• Cycle to work scheme
• Free onsite parking
• 25 days annual leave (increasing in increments to 30 days after 6 years' service)
• Your birthday off work

MAC Clinical Research invites applications from highly motivated candidates, with a desire to fulfil their full potential. You will be working with an organisation that sees you as an investment and is keen for you to achieve your career aspirations.

Please email [email protected] should you require any special arrangements or reasonable adjustments to be made throughout this selection process. This will enable us to accommodate your request as necessary.