Head of Social Outreach

We are looking for a Head of Social Outreach to lead Snag's efforts in building vibrant, inclusive online communities and amplifying our brand message through impactful social media and PR strategies! 

This role involves cultivating and managing strategic partnerships that align with our mission to fight the fashion patriarchy, ensuring that our message resonates powerfully across various platforms. Key responsibilities will include designing and implementing comprehensive outreach strategies, monitoring performance metrics and overseeing PR activities that promote our brand narrative and our revolutionary vision.

This is a full-time position working fully remotely from home in the UK.

You must be eligible to work in the UK.

Salary ranges between £40,000 - 60,000 per year.

• Direct the development and implementation of a social media strategy that aligns with the brand values of inclusivity and ethical actions
• Manage content creation and influencer partnerships
• Monitor, inspire and engage with online communities, fostering positive discussions
• Oversee PR initiatives, including managing agencies and a gifting strategy
• Track metrics to optimise performance
• Collaborate with the NPD Team (New Product Development) and the Marketing Team to amplify messages
• Lead and nurture a social outreach team, focusing on engagement and amplification across relevant platforms

We care more about your attitude and ability than previous experience, but for you to flourish, you will:



• Possess a strong background in developing and implementing social media strategies that reflect brand values
• Have a proven track record in managing content creation and influencer partnerships
• Be skilled in monitoring, inspiring, and engaging with online communities
• Have experience overseeing PR initiatives, including agency and gifting strategies
• Be adept at tracking and analysing metrics to optimise performance
• Demonstrate strong experience collaborating cross-functionally, particularly with NPD and Marketing teams
• Have experience in building a social media brand and communities
• Demonstrate a passion for inclusivity or ethical actions reflecting Snag's core values
• Have a history of building and leading successful teams
• Ability to articulate a strong, impactful brand narrative and revolutionary vision across diverse platforms

• 50% discount on all Snag products right from day one!
• ⁠Life Insurance x3 of your salary
• Mental Well-being App: free therapist sessions, guided meditations, and personal growth courses
• 24/7 free GP consultations (video or call)
• ⁠Pension Scheme: pension scheme after three months, ensuring a secure financial future
• ⁠Private Health Insurance with AXA: comprehensive private health insurance, including dental and optical reimbursement, routine services, and GP-referred services, all available after passing probation
• Eye Care Vouchers: eye care vouchers to ensure your optical health is well looked after
• ⁠33 Days Holiday

We’re here to inspire people to be their own Snagging fashion trend by making clothing accessible to everyone. For far too long, we endured the discomfort of ill-fitting clothes, designed for a single body shape. But our bodies aren’t one shape; Every Body is beautifully different, and we love to celebrate this diversity.

We sold our first product in 2018, and what's transpired since has surpassed our wildest dreams. We're not just in the business of fashion; we're actively challenging the status quo and defying the oppressive grip of the fashion world. It's time to shatter the mould that has long beaten down individuals based on their size, be it plus size, tall size, broad size, super size, or any size at all.

We've introduced dresses, leggings, swimwear, skirts, and a whole lot more! We aim to spread the joyous spirit of resistance, arming our community with not just fabulous clothes to fit everybody, but also the power of language, tools, and affirmations. It's all about flipping a triumphant two-finger salute to the fashion patriarchy and letting everyone express their authentic selves. 

So, are you ready to join us in the Snag revolution?