SEO Content Executive

We are looking for a skilled SEO Content Executive to join our team and drive organic traffic growth by creating and optimizing high-quality web content. You will work closely with SEO specialists, designers, and developers to produce content that ranks well in search engines and is featured in AI-driven answers (such as ChatGPT, Bard, and others). This role combines hands-on content creation with SEO strategy and performance analysis to boost our brand’s online visibility and conversions.

• Write, edit, and publish SEO-optimized content including landing pages, educational articles, glossary pages, tool pages (e.g., converters, calculators), and product use cases.
• Optimize existing content to improve search engine rankings and relevance for AI/LLM-generated answers using E-E-A-T principles, featured snippets, and People Also Ask formats.
• Collaborate with designers to integrate data visualizations, infographics, and interactive elements into content.
• Track and analyze organic traffic, keyword rankings, CTR, and engagement using Google Analytics 4, Google Search Console, and SEO tools like Ahrefs or Semrush.
• Continuously test and iterate on headlines, metadata, internal linking, and content structure to enhance performance.
• Report on content performance and propose data-driven experiments to improve SEO outcomes.

• Minimum 2 years of experience creating SEO-focused content, preferably within crypto, fintech, or tech sectors.
• Proven track record of growing organic traffic and improving keyword rankings through content strategy.
• Strong knowledge of on-page SEO, semantic SEO, topical authority, and E-E-A-T principles.
• Excellent writing, research, and editing skills with a strong command of English; additional languages are a plus.
• Experience with SEO and analytics tools such as Google Search Console, GA4, Ahrefs, Semrush, SurferSEO, or Clearscope.
• Comfortable using AI tools for research, ideation, and draft generation where appropriate.
• Familiarity with LLM behavior and how to structure content to influence AI-generated answers.
• Experience writing for both discovery and conversion, understanding user intent and psychology.
• Knowledge of crypto regulations is a bonus.

• Analytical mindset with a passion for data-driven optimization.
• Creative storyteller with attention to detail and factual accuracy.
• Collaborative team player who communicates effectively across departments.
• Adaptable and eager to learn new SEO trends and technologies.
• Highly organized with strong time management skills.

• Growth in organic sessions and impressions for core website pages.
• Number of keywords ranked on page 1 of Google and other relevant search engines.
• Increased visibility and inclusion in AI/LLM-generated answers, measured via traffic and test prompts.
• Improved engagement metrics including time on page, bounce rate, scroll depth, and CTA clicks.

• Competitive salary range plus performance bonuses.
• Medical insurance to support your health and well-being.
• Education budget for continuous professional development.
• Opportunity to work with an innovative, fast-growing fintech and crypto company.
• Flexible working arrangements with remote work options available.

If you are passionate about SEO content and ready to make a tangible impact on our organic growth and AI visibility, apply now to join the Paybis team!