Social Media & Influencer Manager

  • Full-time
  • Marketing
  • San Diego or Remote (US)


Today’s healthcare system fails many of us living with chronic conditions. It is unnecessarily difficult to get medical advice, prescriptions, and labs. is redesigning healthcare for the consumer to be easy, affordable, and kind. We focus on people living with chronic conditions such as diabetes, prediabetes, high blood pressure, and high cholesterol and are creating a unified digital care experience. Our service is individualized for each patient, incredibly convenient, and offered at affordable prices even without insurance.

The experienced founding team worked together previously to build a company that is now used by over 4 million people with diabetes worldwide, has more than 200 employees, and was acquired by Roche in 2017. is funded by healthcare VC 7wireventures and some of the best Silicon Valley investors like Founders Fund and Define Ventures.

Key Role and Responsibilities

  • Drive our content strategy; initiating new ideas, distributing content, analyzing, measuring, and reporting on content performance and ROI
  • Responsible for managing social media & influencer strategy and platforms
  • Work closely with other marketing members to manage creative, ad copy, content, and brand identity initiatives and successful execution of targeted strategies.
  • Own our social media strategy from ideation to execution and performance analysis on TikTok, Instagram, Facebook, Twitter, and LinkedIn (more to come) 
  • Responsible for planning all content for organic socials and growing follower count
  • Develop and oversee our social media engagement initiatives, working to maximize interaction and engagement with existing followers and increase new followers 
  • Manage platform for asset upload and analyze metrics to make changes and grow engagement
  • Responsible for all aspects of Influencer strategy and management
  • Find new influencers, manage communication, analyze stats and make changes to optimize growth
  • Follow trends and adapt to create growth 
  • Report social media analytics and growth metrics
  • Create groups and conversations to create a sense of community


This is an AMAZING opportunity for candidates who:

  • 5+ years of experience in relevant roles in health tech or wellness
  • Have a passion for leading and working on ALL aspects of Digital Marketing
  • Are excited about working for a startup and in healthcare 
  • Can drive big picture brand identity & trends
  • Are known for witty copy
  • Has experience with Influencer marketing
  • Have an eye for uncovering new opportunities to improve performance and efficiency
  • Are extremely organized and able to prioritize and balance multiple projects simultaneously
  • Have a passion for breaking into the rapidly digitizing healthcare industry
  • Are positive, innovative, and empathetic
  • Exceptional communication skills (written and verbal)
  • Extensive experience managing multiple social channels, developing industry-leading social campaigns

What You Can Expect

  • Being a crucial part of building a meaningful service with the potential to improve the lives of millions of people around the world
  • Joining an exciting environment of a startup with highly experienced founders that have successfully built a business from scratch before
  • Gaining lots of insights into healthcare systems around the world and the ability to directly connect with users and business partners
  • Fostering a mindset of constant learning, building, and improvement of all parts of the patient experience
  • Leveraging a brand new product and small, flexible team with lots of opportunities to shape technology, infrastructure, culture, and ways of working
  • Sites in San Diego, California (right by the beach in Encinitas!) and Vienna, Austria with people from all over the world
  • We value the diversity of perspectives and seek to build an inclusive workplace that welcomes people from all different backgrounds. Let’s do good and have some fun!

Do not hesitate to hit the apply button and we are looking forward to hearing from you!