Sales Manager (Tyrrell Systems)

Tyrrell Building Technologies Group is a rapidly expanding organisation with a focus on smart buildings achieved by utilising innovative technologies and solutions.

We achieve our aims and target our growth and expansion plans through strategic business units in the group, including a full turnkey engineering business, product distribution, hardware and software research and development and SAAS analytics reporting and estate portfolio management platform business. We have ambitious regional expansion and financial growth plans.

TBT are based in a friendly office in Leigh, Lancashire but our team has grown into global customer locations, and we intend for this to continue as we set ambitious growth targets for the group.

We are seeking an experienced Sales Manager to lead our engineering sales across the Tyrrell Systems portfolio. This role is ideal for a motivated professional, preferably with a background in smart building technologies and BMS systems engineering. The successful candidate will manage our sales estimating team and their deliverables as well as seeing our existing customers to build those relationships.

• Work towards a specific annual revenue and profitability target for the business unit. 
• Deliver against clear KPI’s that belong to the business unit, which includes things like time to complete proposals and proposal feedback. 
• Gain an understand of the target markets we want to operate within and work with the group sales leader, estimators and marketing to generate leads and opportunities. 
• Manage the production of pricing and proposals by the estimators. 
• This is a hands-on role so we expect you to have your own clients and to produce high quality and detailed proposals of your own. 
• Close deals once completed by the estimators and yourself resulting in a high purchase order rate. 
• You will liaise with clients to organise survey work and fact finding to enable the production of proposals by yourself or the estimators. 
• Deliver regular updates on the progress towards your target and to be able to explain the current pipeline and position with the sales leader. 
• Organise yourself and your diary to include daily team calls to offer support, meetings with existing clients on a regular basis and your own proposal building. 

Customer Relationships 

• Build and maintain strong, long-lasting customer relationships so you get to create detailed proposals including solutions that meet their needs with dialogue that makes that clear. 
• Regularly assess customer satisfaction and address any issues to improve service and retention. 
• Deliver quarterly reports on customer engagement and satisfaction metrics. 

Team Management and Development 

• Manage the daily operations of the Tyrrell Systems sales team, including BMS sales estimators, to ensure that sales goals and customer satisfaction are consistently achieved. This will involve daily calls first thing in the morning to assist them with any technical questions or to review their pricing on projects and their proposals they are creating. 
• Provide ongoing training and development to improve team skills and performance. Mentor and develop sales estimators through motivation, skills development, and product knowledge. 
• Organise and deliver 121 reviews of team performance, including assessments and future objectives for each team member as part of our overall people management expectations. 

Market Analysis, Compliance and Reporting  

• Collaborate with the engineering and project management teams to ensure that sales proposals meet technical specifications and customer requirements.  
• Ensure all sales activities comply with legal and regulatory requirements and maintain high ethical standards in line with the TBT Values.  
• Regularly review compliance protocols and deliver an annual compliance and ethics performance report for the sales team. 

• Client First Approach: It is essential you can listen well to client requirements and always approach the sale of a product or solution with the focus on helping the client achieve their requirements. 
• Benefits not Features: We are looking for someone who can win business and close deals by presenting the benefits of our solutions as well as why they should work with Tyrrell Systems as opposed to the competition. 
• Technical Knowledge in Smart Buildings and BMS: A strong grasp of technical engineering within building management systems, systems integration and smart building technologies, and the underlying systems being controlled and integrated is essential. You will need to credibly discuss products and solutions with clients and guide the sales team accurately. 
• Leadership and Team Management: Effective leadership skills are vital for motivating and managing a diverse team, including remote and in-house sales estimators. We expect a patient, intentional coaching approach to helping our estimators develop their skills so they can build on expanding experience and ultimately need less input from you as they create future proposals. 
• Client Relationship Management: The ability to build and maintain strong, long-lasting relationships with clients and senior stakeholders is key. This involves excellent communication and interpersonal skills and negotiation skills with a proven track record in the ability to close deals. 
• Clear and Accurate Reporting: We use a variety of systems including a CRM. We want you to ensure that all deals are kept up to date and processes are followed so that real-time reporting on pipeline and deal-stage can be provided at any time but especially at month end. 

• Proven work experience as a Sales Manager or similar role in the smart building or BMS industry. 
• Clear ability to communicate, present, and influence effectively at all levels of the organisation. 
• Strong business sense and industry expertise in building management systems. 
• Experience in motivational people management. 
• Excellent mentoring, coaching, and people management skills. 
• Strong analytical skills to accurately forecast opportunities and produce management reports. 
• HNC or Degree in HVAC Engineering as this will be essential in leading estimators to understand the requirements and deliverables in large BMS and EMS projects and in the understanding of tender specifications and drawings.  
• Experience with CRM software (HubSpot preferred) and MS Office Suite. 
• High level of technical understanding of BMS functions and operations. 
• Prior experience in customer-facing roles within engineering or technical sales. 

Location: HQ office in Leigh Lancashire, UK travel required

Reporting to: CRO

Core Working Hours:9am to 5:30pm Monday to Friday (Excluding public holidays)

Salary: Subject to negotiation but competitive with market rates for this position

Pension: 3% company contribution after 3 months of employment

Holiday Allowance: 25 days per year from 1st January to 31st December