Head of Brand and Communications

  • Full-time
  • Administration
  • Riga, Latvia


We are an EU-based Airline Company with headquarters in Riga (Latvia), Tallinn (Estonia), and Lija (Malta).

SmartLynx Airlines specializes in full-service ACMI aircraft lease services and is an acknowledged ACMI, cargo, and charter provider in the EU on Airbus A320, A321, and A330 aircraft. 

From year to year we are growing - in fleet size, block hours, team members, and a number of awards.

SmartLynx Airlines is a proud owner of the 2019 Best Employer in Latvia in the Transportation Sector award.

 We are looking for new colleagues from all over the world. We offer a highly attractive relocation package to one of our headquarters or alternatively working from anywhere in the world with occasional travel to visit your Team in one of our headquarters. 


If you’re ambitious and outgoing, like to work hard and play hard, and want to be part of a business with huge ambitions but be treated as a member of the family, then this is for you:

  • Maintain the company’s competitive yet approachable presence in the ACMI, Charter, and Caro business;
  • Work closely with the Business Development to help promote our new and existing products and services;
  • Create brand awareness through inventive and creative branding projects and initiatives such as activations;
  • Lead the design, implementation, and measurement of SmartLynx employer branding strategy, including brand quality and consistency measures, hiring and onboarding best practices, and campaigns that attract external talent;
  • You will be responsible for the external and internal image and brand of SmartLynx Airlines;
  • You will have to proactively promote SmartLynx Airlines services in existing marketing channels, and you will be constantly searching for new channels;
  • You will develop short and long-term plans and budgets for the marketing/communications/public relations program and its activities;
  • Manage the PR aspect of a potential crisis situation;
  • Develop and maintain external information resources – Web page, Facebook, LinkedIn, Instagram;
  • Develop and maintain internal information flow – Intranet and Newsletters;
  • Prepare and supervise the production of publicity brochures, portfolios, handouts, direct mail leaflets, promotional videos, and photographs;
  •  Participate in Customer surveys, gather and present results;
  • Responsible for Corporate style and design in the Company’s Presentations, Job advertisements, Sales proposals, Corporate gifts, and anniversary gifts;
  •  Assist other departments in the creation of Visual Materials, Presentations, and video materials;
  • Liaising with and answering inquiries from media, individuals, and other organizations;
  • Manage SmartLynx Airlines Onboard Magazine project.


  • You are a self-starter who thrives in a fast-paced, ambiguous environment, effectively manages priorities;
  • You have relevant professional experience with brand marketing, digital marketing, and communications in an in-house or agency setting ideally with some B2B experience preferred;
  • Strong knowledge of best practices in digital and non-digital marketing channels;
  • Strong creative instincts; ability to inspire others to take bold moves and try new ideas;
  • Ability to work on multiple projects at one time including a strong sense of ownership; ability to prioritize and manage deadlines;
  • Excellent story-telling, copywriting, and content strategy skills;
  • Proven track record of assuming ownership, moving quickly to implement ideas, and delivering results in a fast-paced environment;
  • Ambitious, results-driven with a bias to action;
  • You have a can-do-more approach, a passion to make an impact and exceed your goals.


  • Opportunity to work with aviation experts;
  • Advantage of working in developing, international aviation company with friendly, modern and comfortable work atmosphere;
  • Fully paid lunch in the office during lunch hours;
  • Mobile phone and coverage;
  • Advanced health insurance;
  • Aviation industry related benefits;
  • Corporate & Social events;
  • Professional and personal development opportunities while working in a fast-developing multicultural environment.